Web Analytics
Experience
– Senior Digital Analyst
What Happens When You Face Disruptive Competition?
Türkiye İş Bankası
Industry: Commercial Banking
Situation
Türkiye İş Bankası, the largest commercial bank in Turkey, needed to become more customer-centric to stay competitive while maximizing their limited investment.
Solution
- Analyze the current customer journey
- Forecasting the optimal salesperson to customer ratio
- Reengineered the interaction process to ensure customer satisfaction
Results
- Increased ROI
- Reduced unnecessary spending
- Allowed Türkiye İş Bankası to operate more efficiently and provide customers with more competitive advantages
Berklee Online
Data Visualization
Jet Blue
Digital Advertising
JAMRS
Website Analytics
Türkiye İş Bankası
Website Analytics
