Web Analytics


– Senior Digital Analyst

What Happens When You Face Disruptive Competition?

Türkiye İş Bankası

Industry: Commercial Banking


Türkiye İş Bankası, the largest commercial bank in Turkey, needed to become more customer-centric to stay competitive while maximizing their limited investment.


  1. Analyze the current customer journey
  2. Forecasting the optimal salesperson to customer ratio
  3. Reengineered the interaction process to ensure customer satisfaction


  1. Increased ROI
  2. Reduced unnecessary spending
  3. Allowed Türkiye İş Bankası to operate more efficiently and provide customers with more competitive advantages

Berklee Online

Data Visualization

Jet Blue

Digital Advertising


Website Analytics

Türkiye İş Bankası

Website Analytics