Web Analytics
Experience
– Senior Digital Analyst
Brand New Home Page Needs Data Tracking Fast
JAMRS
Business: D.O.D.
Situation
JAMRS was launching a new, more user-friendly website which required metrics to track, digital analytics, and the launch of the new website.
Solution
- Determine Key Performance Indicators for the campaign
- Implement tracking on the campaign microsite
- Analyze and report daily to increase reach and engagement
Results
- Increased awareness for JAMRS military career options
- Increased engagement by helping visitors find answers to make informed decisions
- Increased applications to job openings
Berklee Online
Data Visualization
Jet Blue
Digital Advertising
JAMRS
Website Analytics
Türkiye İş Bankası
Website Analytics